Freshworks

Objective: Production of first annual subsequent user conferences. To provide a unique and memorable experience for Freshworks users and prospective clients that differentiates them in a busy marketplace of competitors.

Solution: Mindful planning and attention to user interests and benefits, customer retention, and increased adoption of Freshworks diverse product offerings. The end result – a successful event that has led to the 2nd, 3rd and 4th user conferences!

Services: Contract negotiations, general session/Keynote/Break-out sessions,registration technology, mobile application, audio/Visual, branding, on-site management, staffing, emcee sourcing, Expo/Sponsor/Demo management, celebrity speakers, give-aways, food and beverage management, travel accommodations, hotel blocks, evening event/after party, post-event wrap up, load-in/load-out.

Objective: Full-scale production of “ONFestival”, a hybrid conference featuring 5 simultaneous live stages as well as thousands of on-line attendees, joining together for an international experience.

Solution: To use mindful planning and adaptation to shift from in-person only events to hybrid event production. We provided a unique and memorable experience for Freshworks users and amplified values that are essential for building long-lasting customer and employee relationships.

Services: Built and managed on-line platform for hybrid conference, established team to coordinate all audio visual and streaming needs across multiple sites and on-line, managed multiple on-site teams synchronously, Contract negotiations, general session/Keynote/Break-out sessions,registration technology, mobile application, audio/Visual, branding, on-site management, staffing, emcee sourcing, celebrity speakers, give-aways, food and beverage management, travel accommodations, post-event wrap up, load-in/load-out.

Objective: Create, design and execute an advertising campaign to highlight the friction between sales and marketing in most companies for which this product provides a solution.

Solution: Developed the idea and created characters to showcase sales and marketing personalities people can identify with. Produced five pieces of video content.

Services: Storyboard, script-writing, casting, character development, full production and editing.