Live Nation
Project: Increase Sales for Live Nation’s Game of Thrones Concert Experience
Objective: Drive sales for Live Nation’s Game of Thrones nationwide Concert Experience.
Solution: Harness the power of the influencers. We promoted the tour through content on multiple platforms, and brought in non profit partners to spread the message in Kansas City, St. Paul, Chicago, Detroit, Columbus, Buffalo, Uncasville, Philadelphia, Washington DC, Montreal, Toronto, Boston, New York, Charlotte, Ft Lauderdale, Tampa, Atlanta, San Antonio, Houston, Denver, Salt Lake City, Los Angeles, Las Vegas, Phoenix, San Jose, Seattle, Vancouver and Portland.
Services: Coordinated promotion and marketing for all venues, designed customized campaigns for specific non-profits, created monetary incentives for non-profits regarding ticket sales, developed campaign management dashboard, and provided complete campaign recap including analytics and impressions.
